{"id":27619,"date":"2024-11-02T20:59:31","date_gmt":"2024-11-02T17:59:31","guid":{"rendered":"https:\/\/marmarayerelhizmet.com\/?p=27619"},"modified":"2024-11-02T20:59:31","modified_gmt":"2024-11-02T17:59:31","slug":"zeytinyagi-kulturunu-gelistirmeliyiz","status":"publish","type":"post","link":"https:\/\/marmarayerelhizmet.com\/index.php\/2024\/11\/02\/zeytinyagi-kulturunu-gelistirmeliyiz\/","title":{"rendered":"&#8216;Zeytinya\u011f\u0131 K\u00fclt\u00fcr\u00fcn\u00fc Geli\u015ftirmeliyiz&#8217;"},"content":{"rendered":"<p><span style=\"font-family: arial, helvetica, sans-serif; font-size: 14px;\">&#8220;Turizmin De\u011feri, Zeytinya\u011f\u0131n\u0131n Ba\u015fkenti&#8221; slogan\u0131yla Bal\u0131kesir B\u00fcy\u00fck\u015fehir Belediyesi, Bal\u0131kesir Sanayi Borsas\u0131, Ayval\u0131k Belediyesi, Ayval\u0131k Ticaret Odas\u0131, Ayval\u0131k Ziraat Odas\u0131, Ayval\u0131k Esnaf ve Sanatk\u00e2rlar Odas\u0131 ile ATO Duyusal Analiz Laboratuar\u0131 taraf\u0131ndan d\u00fczenlenen 19. Ayval\u0131k Uluslararas\u0131 Zeytin, Hasat ve Turizm Festivali\u2019nin ikinci g\u00fcn\u00fcnde K\u0131rlang\u0131\u00e7 Ya\u015fam Merkezi\u2019nde ger\u00e7ekle\u015fen \u201cZeytin ve Zeytinya\u011f\u0131 Sekt\u00f6r\u00fc\u201d panelinin a\u00e7\u0131l\u0131\u015f\u0131na T\u00fcrkiye Odalar ve Borsalar Birli\u011fi (TOBB) Ba\u015fkan\u0131 Rifat Hisarc\u0131kl\u0131o\u011flu da kat\u0131ld\u0131. Hisarc\u0131kl\u0131o\u011flu, &#8220;AB tescilli Ayval\u0131k zeytinya\u011f\u0131n\u0131n katma de\u011feri artacakt\u0131r&#8221; dedi.<\/span><\/p>\n<p><span style=\"font-family: arial, helvetica, sans-serif; font-size: 14px;\">&#8220;Zeytin ve Zeytinya\u011f\u0131 Sekt\u00f6r\u00fc&#8221; panelinin a\u00e7\u0131l\u0131\u015f\u0131na TOBB Ba\u015fkan\u0131 Rifat Hisarc\u0131kl\u0131o\u011flu da kat\u0131ld\u0131. Panelin a\u00e7\u0131\u015f konu\u015fmas\u0131n\u0131 yapan Hisarc\u0131kl\u0131o\u011flu, &#8220;Zeytinya\u011f\u0131n\u0131n konu\u015fulmas\u0131n\u0131n nedeni Ayval\u0131k ve Ayval\u0131kl\u0131lard\u0131r. Ge\u00e7mi\u015ften bug\u00fcne b\u00fcy\u00fck emekleri olan belediye ba\u015fkanlar\u0131m\u0131za, kaymakamlar\u0131m\u0131za, oda ve esnaf odas\u0131 ba\u015fkanlar\u0131m\u0131za te\u015fekk\u00fcr ediyorum. Do\u011fru bir i\u015fe imza at\u0131yorsunuz. Elinizdeki bu b\u00fcy\u00fck nimetin hakk\u0131n\u0131 nas\u0131l daha iyi yapar\u0131z onun ara\u015ft\u0131rmas\u0131n\u0131 yap\u0131yorsunuz. Zeytin a\u011fac\u0131 1000 y\u0131l ya\u015f\u0131yor. Ba\u015fka hi\u00e7bir a\u011fa\u00e7 bu kadar ya\u015fam\u0131yor. Zeytinin ana yurdu, bu co\u011frafyad\u0131r. T\u00fcrkiye olarak d\u00fcnya zeytin \u00fcretiminde ilk s\u0131rada yer almal\u0131y\u0131z. 100\u2019den fazla \u00fclkeye zeytinya\u011f\u0131 ihra\u00e7 ediyoruz. Sofral\u0131k zeytin t\u00fcketiminde de d\u00fcnyada ilk s\u0131raday\u0131z. Zeytinya\u011f\u0131 t\u00fcketimine gelince di\u011fer \u00fclkelere g\u00f6re \u00e7ok gerilerdeyiz. Bunu \u00e7ok ileriye ta\u015f\u0131mal\u0131y\u0131z. Eskiden zeytinya\u011f\u0131 zararl\u0131, margarin ve di\u011fer ya\u011flar yararl\u0131 gibi s\u00f6yleniyordu. \u00c7\u00fcnk\u00fc onlar bizde yoktu ve zeytinya\u011f\u0131 vard\u0131. Ve onlar \u00fcr\u00fcnlerini satmak i\u00e7in bize kendi \u00fcr\u00fcnlerini satt\u0131lar. \u2018Zeytinya\u011f\u0131 yiyemem\u2019 diye sipari\u015f t\u00fcrk\u00fclerle zeytinya\u011f\u0131 t\u00fcketiminin \u00f6n\u00fcne ge\u00e7tiler. 20 litre seviyesindeyken biz de uzun s\u00fcre 1 litreye kadar d\u00fc\u015ft\u00fc. Zeytinya\u011f\u0131 k\u00fclt\u00fcr\u00fcn\u00fc geli\u015ftirmeliyiz. Egeliler sayesinde zeytinya\u011f\u0131 t\u00fcketimi artmaya ba\u015flad\u0131. Akdeniz tipi beslenmeyle bu t\u00fcketim yukar\u0131ya do\u011fru \u00e7\u0131kmaktad\u0131r. Bu t\u00fcketim tipiyle insanlar\u0131n \u00f6mr\u00fc uzamaktad\u0131r. Zeytinya\u011f\u0131 t\u00fcketiminin pazarlama sorunu olmamal\u0131. Bir hedefimiz d\u00fcnyaya a\u00e7\u0131lmak olmal\u0131. Bunun \u00f6n\u00fc markala\u015fmaktan ge\u00e7iyor. Co\u011frafi i\u015faret asl\u0131nda bunun ilk ad\u0131m\u0131yd\u0131. Bunun ilk ad\u0131m\u0131n\u0131 siz att\u0131n\u0131z. AB tescilli 3 zeytinya\u011f\u0131m\u0131z, 3 zeytinimiz bulunuyor. AB\u2019de tescil ettikten sonra ba\u015fka ad alt\u0131nda kullanamazs\u0131n\u0131z. Ayval\u0131k Ticaret Odas\u0131\u2019n\u0131n AB tescili olarak her t\u00fcrl\u00fc deste\u011fi veriyoruz. Ayval\u0131k da b\u00f6ylece marka olarak fiyat\u0131 da artacak. Do\u011fru d\u00fczg\u00fcn hareket eden hem Ayval\u0131k Ticaret Odam\u0131z\u0131 hem de Ayval\u0131k Ticaret Odas\u0131 Ba\u015fkan\u0131 Ali U\u00e7ar\u2019\u0131 tebrik ediyorum\u201d dedi.<\/span><\/p>\n<p><strong><span style=\"font-family: arial, helvetica, sans-serif; font-size: 14px;\">&#8220;T\u00fcrk Ticaret Merkezi\u2019yle 50 eyalete ula\u015fmak m\u00fcmk\u00fcn&#8221;<br \/>\n<\/span><\/strong><span style=\"font-family: arial, helvetica, sans-serif; font-size: 14px;\">Hisarc\u0131kl\u0131o\u011flu, ayn\u0131 zamanda konu\u015fmas\u0131nda Chicago\u2019daki T\u00fcrk Ticaret Merkezi hakk\u0131nda da bilgi verdi. Rifat Hisarc\u0131kl\u0131o\u011flu, &#8220;Kendi topraklar\u0131m\u0131z\u0131n de\u011ferini bilirsek bunu d\u00fcnyaya anlatabiliriz. Markala\u015famazsan\u0131z para kazanamazs\u0131n\u0131z. E-ticaret b\u00fcy\u00fck bir \u015fans, bunu de\u011ferlendirmeliyiz. D\u00fcnyan\u0131n en b\u00fcy\u00fck ticaret pazar\u0131 ABD. TOBB olarak Chicago merkezleri 50 eyalete ula\u015fabilecek bir T\u00fcrk Ticaret Merkezi a\u00e7t\u0131k. Ayval\u0131k\u2019ta oturdu\u011funuz yerden orada \u015firket kurabiliyorsunuz. Pazar\u0131 da size kurabiliyoruz. Sizler i\u00e7in yapt\u0131k bunu. Buras\u0131 d\u00fcnyan\u0131n en ya\u015fanabilir yeri. Her g\u00fcn burada ya\u015famaya \u015f\u00fckretmelisiniz. Zeytin a\u011fa\u00e7lar\u0131n\u0131 koruyun ve bu \u00e7al\u0131\u015fma d\u00fczenine devam edin&#8221; dedi.<br \/>\n<\/span><span style=\"font-family: arial, helvetica, sans-serif; font-size: 14px;\">TOBB Ba\u015fkan\u0131 Hisarc\u0131kl\u0131o\u011flu, TOBB taraf\u0131ndan Ayval\u0131k\u2019ta in\u015fa edilen okulun hizmete girecek olmas\u0131ndan da duydu\u011fu memnuniyeti ifade etti.<br \/>\n<\/span><span style=\"font-family: arial, helvetica, sans-serif; font-size: 14px;\">A\u00e7\u0131l\u0131\u015f konu\u015fmas\u0131ndan sonra Bal\u0131kesir B\u00fcy\u00fck\u015fehir Belediye Ba\u015fkan\u0131 Ahmet Ak\u0131n, Ayval\u0131k Belediye Ba\u015fkan\u0131 Mesut Ergin ve Ayval\u0131k Ticaret Odas\u0131 Ba\u015fkan\u0131 Ali U\u00e7ar, TOBB Ba\u015fkan\u0131 Rifat Hisarc\u0131kl\u0131o\u011flu\u2019na panele kat\u0131l\u0131m\u0131ndan dolay\u0131 plaket verdi.<br \/>\n<\/span><span style=\"font-family: arial, helvetica, sans-serif; font-size: 14px;\">Panele Bal\u0131kesir B\u00fcy\u00fck\u015fehir Belediye Ba\u015fkan\u0131 Ahmet Ak\u0131n, Ayval\u0131k Kaymakam\u0131 Hasan Yaman, Ayval\u0131k Belediye Ba\u015fkan\u0131 Mesut Ergin, Ayval\u0131k Ticaret Odas\u0131 Ba\u015fkan\u0131 Ali U\u00e7ar ve STK ba\u015fkanlar\u0131 kat\u0131ld\u0131.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Turizmin De\u011feri, Zeytinya\u011f\u0131n\u0131n Ba\u015fkenti&#8221; slogan\u0131yla Bal\u0131kesir B\u00fcy\u00fck\u015fehir Belediyesi, Bal\u0131kesir Sanayi Borsas\u0131, Ayval\u0131k Belediyesi, Ayval\u0131k Ticaret Odas\u0131, Ayval\u0131k Ziraat Odas\u0131, Ayval\u0131k<\/p>\n","protected":false},"author":3,"featured_media":27620,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","footnotes":""},"categories":[1,5,6,8],"tags":[],"class_list":["post-27619","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel","category-gundem","category-kultur-sanat","category-siyaset"],"_links":{"self":[{"href":"https:\/\/marmarayerelhizmet.com\/index.php\/wp-json\/wp\/v2\/posts\/27619","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marmarayerelhizmet.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marmarayerelhizmet.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marmarayerelhizmet.com\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/marmarayerelhizmet.com\/index.php\/wp-json\/wp\/v2\/comments?post=27619"}],"version-history":[{"count":0,"href":"https:\/\/marmarayerelhizmet.com\/index.php\/wp-json\/wp\/v2\/posts\/27619\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/marmarayerelhizmet.com\/index.php\/wp-json\/wp\/v2\/media\/27620"}],"wp:attachment":[{"href":"https:\/\/marmarayerelhizmet.com\/index.php\/wp-json\/wp\/v2\/media?parent=27619"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marmarayerelhizmet.com\/index.php\/wp-json\/wp\/v2\/categories?post=27619"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marmarayerelhizmet.com\/index.php\/wp-json\/wp\/v2\/tags?post=27619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}